Unieuro
BI&EPM
The company
Listed on the STAR segment of the Italian Stock Exchange, Unieuro is today the largest omni-channel distributor of consumer electronics and home appliances in Italy, thanks to a capillary network of 479 stores across the country, to the digital platform unieuro.it and to the Monclick e-tailer. The company has a staff of over 4,300 employees and revenues which exceed € 1.6 billion.
BI TO ANALYZE CUSTOMER EXPERIENCE
Sinfo One supports Unieuro in the analysis of the consumers experience in a highly multi-channel environment, working closely with the company’s marketing and data scientists.
The ability to integrate heterogeneous data from different sources has been critical in achieving the result.